Archive for July 2nd, 2008
USP help for a writer
Wednesday, July 2nd, 2008A colleague of mine from MyGenius posted a message asking for help with her Unique Selling Poing (USP). Unfortunately I didn’t get what makes her different/unique. Copy editors and writers are actually a dime a dozen these days. You’ve got to hook people into coming to you and not wanting to go anywhere else.
