« Literate - but stupid! | Main | Dustbin advertising must be big enough to seen »
Hello. How are you? (Grrr)
By Ann Williams | June 2, 2008
This has got to be the one telephonic greeting that gets me the most annoyed and not willing to listen to what the caller (almost inevitably a tele-marketing sales person) has to say. I understand that this is being used as a greeting so I know why this is happening, but I really would prefer it if….
…the caller actually greeted me instead of asking what is a very personal question! They don’t even know who I am, let alone know me well enough to be asking after my health and expecting a straight answer, so I find it extremely irritating as they obviously don’t care what my health is.
This means that the entire conversation is actually starting off as a lie (the query about how well I am) - which doesn’t make it very likely that I am going to buy anything.
When phoning someone (whether making a direct telephone call or as a tele-marketer), the following basic steps can be used to much better effect:
1. Greet the person answering. “Hello” or “Good morning/afternoon/evening.”
2. Say who you are. “This Ann Williams from 2B Business Solutions…”
3. Say who you would like to speak to. “I would like to speak to Joe Bloggs” or “I would like to speak to the Human Resources Manager / the person who buys your office equipment.”
As soon as someone won’t say who they are or which company they are from I am also immediately sceptical - and there is no ways in hades that I would buy from, or attend an event held by a company that is not willing to deal with me in a straight-forward manner.
© Ann Williams
Topics: Communications, Telemarketing |
Comments
You must be logged in to post a comment.